TR

Loyalty & Relationship

Referral Reward

Referral code created → wait → reward confirmation or sharing reminder

Follow up after a user receives a referral code, rewarding successful use and nudging sharing only when the code is still unused.

  • Recovery & Retry
  • Email
  • Push

6 steps · 1 decision · 1 exit

Open the canvas

Flow structure

  • 6 steps
  • 1 decision
  • 1 exit

Core rule

Referral communication should follow the real code state: used means reward, unused means sharing reminder.

Trigger

A referral code is created.

Segment / Eligibility

  • Users with an active, valid referral code.

Journey KPIs

  • Referral-code usage rate