Transactions, Delivery & Support

Failed Delivery Recovery

Delivery failed → classify reason → reschedule or alternative → complete or escalate

Recover a failed delivery differently depending on whether the issue is the address, customer availability, operations or an impossible delivery.

  • Recovery & Retry
  • Email
  • Push
  • SMS
  • WhatsApp

Core rule

The recovery path should match the actual failure reason.

Trigger

A delivery attempt fails.

Segment / Eligibility

  • Failed delivery attempts with a known reason.

Journey KPIs

  • Successful redelivery rate