Activation & Usage

Help for Stalled Onboarding

User gets stuck → identify cause → offer help → continue or exit

Offer help when someone cannot progress through onboarding, increasing support only if needed.

  • Progression & Milestone
  • Email
  • Push
  • In-app message

Core rule

Match help to the point of difficulty and stop once progress resumes.

Trigger

A user has trouble progressing through onboarding.

Segment / Eligibility

  • Users struggling with an activation step who may benefit from support.

Journey KPIs

  • Onboarding continuation rate
  • Step completion after help rate