Retention & Subscriptions
Membership Renewal Decision
Renewal approaches → check auto-renewal → renew or expire
In the renewal window, use the current auto-renewal state to choose the right notice and track whether the next term starts.
- Eligibility & Qualification
- Push
22 steps · 6 decisions · 1 exit · 3 handoffs
Open the canvasFlow structure
- 22 steps
- 6 decisions
- 1 exit
- 3 handoffs
Core rule
Base renewal messaging on the current auto-renewal decision and the real end date.
Trigger
A membership enters its renewal decision window.
Segment / Eligibility
- Memberships with verified renewal terms, date and auto-renewal status.
Journey KPIs
- Renewal rate
- Cancellation before renewal rate
Entry
100%