TR

Retention & Subscriptions

Access After Cancellation

Cancellation confirmed → explain access end → return or expire

Keep a customer informed between confirmed cancellation and the actual end of access, and track whether they withdraw the cancellation.

  • Suspension & Restoration
  • Email
  • Push

13 steps · 4 decisions · 2 exits · 1 handoff

Open the canvas

Flow structure

  • 13 steps
  • 4 decisions
  • 2 exits
  • 1 handoff

Core rule

State the access end date clearly and stop end-of-access messages if the customer reverses the cancellation.

Trigger

A subscription cancellation is confirmed.

Segment / Eligibility

  • Confirmed cancellations where access has not yet ended.

Journey KPIs

  • Cancellation reversal rate
  • Access-end notice rate